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?The Role of Strategic Communications as it Supports Policy Implementation?
The Belfer Center for Science and International Affairs is proud to host a Directors’ Lunch with John Rendon, Co-Founder and President of The Rendon Group, to discuss "The Role of Strategic Communications as it Supports Policy Implementation" on Monday, October 2nd.
Mr. Rendon is co-founder and president of The Rendon Group (TRG) (http://www.rendon.com), a global strategic communications consultancy providing a wide range of highly specialized communications services to the public and private sector. To date, TRG has provided services in eighty one (81) countries.
Since founding TRG, Mr. Rendon has served as senior communications consultant to the Governments of Kuwait, Haiti, Aruba, Panama, the Netherlands Antilles, and numerous members of the U.S. Congress, among others. Currently, TRG also provides support to the U.S. Department of Defense on the Global War On Terrorism. He has developed comprehensive strategic communications plans and crisis and non-crisis information operations for political and public policy campaigns in the Americas, Asia, the Caribbean, Europe, Africa, and the Middle East. In 1999, TRG provided strategic and tactical communications support to the President’s Council on Year 2000 Conversion, the Information Coordination Center and the Joint Public Information Center in support of the White House and the United States Government’s Y2K operation.
In the national security arena, Mr. Rendon has participated in the design and implementation of strategic communications initiatives (information operations) related to Panama, including Just Cause (1989); Kuwait, Desert Shield and Desert Storm (1990-1991); Haiti; Bosnia; Kosovo; Serbia and OEF and now OIF among others.
Mr. Rendon specializes in designing comprehensive strategic communications plans, crisis management, strategic electoral and political campaigns, information strategies, tactics and operations and providing capacity building and training services. He has appeared as an analyst on BBC World Television, BBC World Service radio, CBS, SKY television's Target show and CNN's Crossfire show, among others.
In addition to his more than 30 years of experience as senior political strategist, Mr. Rendon previously served as executive director and national political director of the Democratic National Committee; executive director of the Commission on Presidential Nomination and Party Structure; director of scheduling for President Carter's 1980 national general election campaign; and member of President Carter's senior campaign staff.